The principle of digital anti-counterfeiting of promotion lottery tickets: set a unique code for each product entering the network, store the code in the central database, and establish a telephone (mobile phone or network) query and identification network in the whole country. When consumers buy products with digital anti-counterfeiting labels, they just need to dial the phone or go to the Internet and input the code on the products to know the authenticity of the products. Thus, it breaks through the limitations of traditional anti-counterfeiting products that are easy to be batch anti-counterfeiting and consumers are not easy to identify.
Note: "digital anti-counterfeiting" and "code anti-counterfeiting" in general refer to the same meaning. In the early stage of development, digital anti-counterfeiting is mainly through telephone code, so it is called code anti-counterfeiting. With the development of modern information and communication technology, code anti-counterfeiting has developed hand-held, network and other multimedia methods, so it is called digital anti-counterfeiting.
Five features of digital anti-counterfeiting technology:
1. Uniqueness of identification. Any digital anti-counterfeiting logo is unique; and it can only be used once and for all, and counterfeiters can not copy and reuse.
2. Reliability of anti-counterfeiting. It concentrates the anti-counterfeiting mechanism of many high-tech means. Even if the anti-counterfeiting identification has mastered the manufacturing method of the anti-counterfeiting logo, it can not effectively copy the anti-counterfeiting logo of a product; it can not be used in batch production, and the economic gain outweighs the loss, and the time is not allowed. The transfer of technology and the non imitation of anti-counterfeiting logo are realized.
3. Simplicity of identification. No matter when and where consumers can input the code on the identification through the program-controlled telephone, and the computer system can automatically identify it. The whole process only takes tens of seconds.
4. The unity of management. This anti-counterfeiting logo can be used on any kind of commodities. By using the telephone network all over the country, a nationwide anti-counterfeiting network can be established, which can be monitored and managed at any time.
5. Functional extensibility. In addition to commodity anti-counterfeiting and providing related services for network enterprises, digital anti-counterfeiting can also play a unique and positive role in Combating Smuggling, ticket management and online marketing, which can greatly reduce the cost of manual anti-counterfeiting.
